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	<title>Of Relevance &#187; Just for fun</title>
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	<link>http://ofrelevance.com</link>
	<description>Eve Dmochowska's random thoughts</description>
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		<title>Geekretreat Stanford Valley 2010</title>
		<link>http://ofrelevance.com/2010/01/18/geekretreat-stanford-valley-2010/</link>
		<comments>http://ofrelevance.com/2010/01/18/geekretreat-stanford-valley-2010/#comments</comments>
		<pubDate>Mon, 18 Jan 2010 11:42:50 +0000</pubDate>
		<dc:creator>Eve Dmochowska</dc:creator>
				<category><![CDATA[Just for fun]]></category>
		<category><![CDATA[Startups]]></category>

		<guid isPermaLink="false">http://ofrelevance.com/?p=276</guid>
		<description><![CDATA[Another Geekretreat has come and gone, and as with most things it is probably best to put reflections on paper as soon as possible. The first thing that struck me – but not for the first time, is how talented, passionate and inspired my fellow geeks are. There was nobody at the retreat who did [...]]]></description>
			<content:encoded><![CDATA[<div class="addthis_toolbox addthis_default_style " addthis:url='http://ofrelevance.com/2010/01/18/geekretreat-stanford-valley-2010/' addthis:title='Geekretreat Stanford Valley 2010 '  ><a class="addthis_button_facebook_like" fb:like:layout="button_count"></a><a class="addthis_button_tweet"></a><a class="addthis_button_google_plusone" g:plusone:size="medium"></a><a class="addthis_counter addthis_pill_style"></a></div><p>Another <a href="http://www.geekretreat.co.za">Geekretreat</a> has come and gone, and as with most things it is probably best to put reflections on paper as soon as possible. </p>
<p>The first thing that struck me – but not for the first time, is how talented, passionate and inspired my fellow geeks are. There was nobody at the retreat who did not positively contribute to it. At an event like this one, where 50 people with a common thread but diverse backgrounds come together, it might seems risky to not have a set agenda, or even a set of clearly defined goals right from the start. But that is the beauty of the creative process. Slowly but surely everyone starts to fill in the blanks – no one has to catch up, or “get it”, because there really is nothing to get. We come together, we talk. We ask. We think. We inspire. And we listen. There are very many discussions – almost no time slot is taken up with a one way communication – but there are very few heated arguments. </p>
<p>There were over  forty speaking opportunities, and nobody&#8217;s voice was silenced. There were no keynotes, no sessions that were more important than others. We sat and we listened to people sharing their ideas, and if we were not inspired or connected with what we were hearing, we moved on to another venue, another speaker, another passion. </p>
<p>And as diverse as the ideas were, they did have common threads running through them, The ones that resonated most with me was the national pride, and the sense of urgency of using our skills and our knowledge to empower others in our country. </p>
<p>But there was something stronger still: the willingness to seek solutions rather than hide behind obstacles. That is rare for our society: we tend to complain, but don&#8217;t often propose how a situation can be made better. At the Geekretreat, believe it or not, nobody ever swore at Telkom, or the government, or the dti. We really didn&#8217;t focus on what is wrong, but rather on how we can make it better. </p>
<p>So, <em><strong>can</strong></em> 50 geeks come together in Stanford Valley, spend 3 days talking, listening (and drinking) and come up with solutions to problems that have been baffling the country for years? Suprisingly, yes. And that&#8217;s because we each understand the power of one. It might be  that social media has made us bold in our approach to conquering large problems, since we know that one blog post, or one tweet even, can start an avalanche. But that&#8217;s a blessing, because we are not discouraged by the enormity of the problems.</p>
<p>A lot more, I hope, will be written up about the projects proposed or discussed at the Geekretreat. I hope some get traction, and start happening. Here are a few:</p>
<li>Create and promote locally hosted educational online content, since local bandwidth is cheap, and is often even free</li>
<li>Create an “African Wiki” of people, products and companies in the online space, active on the African continent</li>
<li>Create a list of South Africans active in the tech sector, who have moved overseas where they have had an opportunity to create a network of influencers, and who might share those contacts with the rest of us in South Africa (that one is mine)</li>
<li>Plans and hopes for the next Geekretreat</li>
<li>Non educational games with an educational benefit (think how good Monopoly is about teaching you about money etc)</li>
<li>P to P university, which provides and facilitates free courses online, from and to people all over the world. </li>
<li>Geek Diploma, which would formally teach the youth the skills necessary for entrepreneurial activity, without requiring them to pursue a tertiary education   </li>
<li>Sillicon Cape, and how to sell the rest of the world on SAfrica&#8217;s capabilities as an IT hub</li>
<li>Mobile payments without the necessity for a formal bank account. Getting the Reserve Bank to approve PayPal transactions etc etc </li>
<p>And what did others think? From a quick ad hoc survey, all participants really enjoyed the opportunity to mingle, talk and share. A common thread running through the comments is that it is wonderful to realise that companies and people who previously thought of themselves as competitors have now realised they will achieve more if they work together. </p>
<p>And just for that little gem, the Geekretreat should be considered a great success. </p>
<p><em>(A special word of thanks to all our sponsors: <<a href="http://www.telamenta.co.za">Telamenta</a>, <a href="http://www.oldmutual.co.za">Old Mutual</a>, <a href="http://www.skyrove.co.za">Skyrove</a>, <a href="http://www.yola.com">Yola</a>, <a href="http://www.whitewallweb.co.za">White Wall Web</a>, <a href="http://www.seacom.mu">Seacom</a>, <a href="http://www.islabs.co.za">IS</a>, <a href="http://www.twitter.com/jackiescala">Jackie Scala</a>, <a href="http://www.econsultant.co.za">eConsultancy</a>, <a href="http://www.orcawireless.co.za">Orca Wireless</a>)</em></p>
<p>(And as an aside, our venue, the <a href="http://www.stanfordvalley.co.za">Stanford Valley</a>, was absolutely awesome. If you are looking for a quiet retreat, away from the hustle and bustle, you&#8217;d be doing yourself a favour by checking it out. )</p>
<div class="addthis_toolbox addthis_default_style addthis_32x32_style" addthis:url='http://ofrelevance.com/2010/01/18/geekretreat-stanford-valley-2010/' addthis:title='Geekretreat Stanford Valley 2010 ' ><a class="addthis_button_preferred_1"></a><a class="addthis_button_preferred_2"></a><a class="addthis_button_preferred_3"></a><a class="addthis_button_preferred_4"></a><a class="addthis_button_compact"></a></div>]]></content:encoded>
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		<item>
		<title>Want to rent a desk in a co-op work space?</title>
		<link>http://ofrelevance.com/2009/10/23/want-to-rent-a-desk-in-a-co-op-work-space/</link>
		<comments>http://ofrelevance.com/2009/10/23/want-to-rent-a-desk-in-a-co-op-work-space/#comments</comments>
		<pubDate>Fri, 23 Oct 2009 11:24:30 +0000</pubDate>
		<dc:creator>Eve Dmochowska</dc:creator>
				<category><![CDATA[Just for fun]]></category>
		<category><![CDATA[My 2 cents]]></category>
		<category><![CDATA[Startups]]></category>
		<category><![CDATA[Think about it]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://ofrelevance.com/?p=269</guid>
		<description><![CDATA[Renting offices is expensive, and often problematic. You have to tie yourself in to a lease, pay a deposit and ensure that your business is viable enough at all times to support it: there is very little flexibility. Which is why, I guess, the concept of sharing office space has taken off hugely in the [...]]]></description>
			<content:encoded><![CDATA[<div class="addthis_toolbox addthis_default_style " addthis:url='http://ofrelevance.com/2009/10/23/want-to-rent-a-desk-in-a-co-op-work-space/' addthis:title='Want to rent a desk in a co-op work space? '  ><a class="addthis_button_facebook_like" fb:like:layout="button_count"></a><a class="addthis_button_tweet"></a><a class="addthis_button_google_plusone" g:plusone:size="medium"></a><a class="addthis_counter addthis_pill_style"></a></div><p>Renting offices is expensive, and often problematic. You have to tie yourself in to a lease, pay a deposit and ensure that your business is viable enough at all times to support it: there is very little flexibility. Which is why, I guess, the concept of sharing office space has taken off hugely in the US. There is a whole culture around it, and there are many permutations of the same offering. </p>
<p>The gist of it is that instead of tying yourself to a long lease, you simply rent a space for a desk in a big office, and share it with others who are there under the same arrangement. The advantages are obvious:</p>
<ul>
<li>You pay only for the space you use</li>
<li>You share the office with other cool people</li>
<li>You are not tied to a lease</li>
<li>You can add space as you can afford it (if your team grows, for instance)</li>
<li>You often get the benefits of a receptionist,   and business equipment</li>
<li> You have access to good bandwidth, that you for per usage</li>
</ul>
<p>You can explore the world of coworking by following the links from <a href="http://wiki.coworking.info/SanFranciscoCoworking">this excellent wiki on the subject</a></p>
<p>Well&#8230; <a href="http://www.twitter.com/oneafrikan">Gareth Knight</a>, <a href="http://www.twitter.com/brettski">Brett Haggard</a> and <a href="http://www.twitter.com/eved">myself</a> would like to arrange a space like that for web workers in Joburg. We still have to finalise details, but the space would probably be in the Rivonia/Sandton area, and would cost about R1000 &#8211; R1500 per desk, per month. There wouldn&#8217;t be a lease, and I&#8217;m sure there would be some sort of crowd law that would ensure that everyone is creating a fun atmosphere, that is conducive to producing good work. </p>
<p>Gareth is going to be running a start up, Brett will run Hypertext Media (custom magazine publishing) and I will play around with some new ventures that I am starting soon. </p>
<p>We are trying to gauge the interest of others who would want to participate, so that we know how big a space we need to find. If you are a freelancer, work from home or runs a small company and want to save on office rent and mix with a cool crowd of people, get in touch with us. You can email me at eved AT ideabank.co.za or leave a comment below. There is no obligation, but please only express interest if this is genuinely something you would want to do. Let us know how many people you would be bringing with you, and if you have a finite time for which you need the space.<br />
We would probably get this going from January or February.</p>
<div class="addthis_toolbox addthis_default_style addthis_32x32_style" addthis:url='http://ofrelevance.com/2009/10/23/want-to-rent-a-desk-in-a-co-op-work-space/' addthis:title='Want to rent a desk in a co-op work space? ' ><a class="addthis_button_preferred_1"></a><a class="addthis_button_preferred_2"></a><a class="addthis_button_preferred_3"></a><a class="addthis_button_preferred_4"></a><a class="addthis_button_compact"></a></div>]]></content:encoded>
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		<title>Watch out SxSW &#8230;Here comes South Africa!!!!!</title>
		<link>http://ofrelevance.com/2009/10/20/watch-out-sxsw-here-comes-south-africa/</link>
		<comments>http://ofrelevance.com/2009/10/20/watch-out-sxsw-here-comes-south-africa/#comments</comments>
		<pubDate>Tue, 20 Oct 2009 13:49:14 +0000</pubDate>
		<dc:creator>Eve Dmochowska</dc:creator>
				<category><![CDATA[Just for fun]]></category>
		<category><![CDATA[Startups]]></category>
		<category><![CDATA[SxSW]]></category>
		<category><![CDATA[trip]]></category>

		<guid isPermaLink="false">http://ofrelevance.com/?p=254</guid>
		<description><![CDATA[One of the coolest, most vibrant and funnest events on the conference calendar is SxSW (South by South West), which happens in Austin in March, every year. The South by Southwest (SXSW) Conferences &#038; Festivals offer the unique convergence of original music, independent films, and emerging technologies. Fostering creative and professional growth alike, SXSW is [...]]]></description>
			<content:encoded><![CDATA[<div class="addthis_toolbox addthis_default_style " addthis:url='http://ofrelevance.com/2009/10/20/watch-out-sxsw-here-comes-south-africa/' addthis:title='Watch out SxSW &#8230;Here comes South Africa!!!!! '  ><a class="addthis_button_facebook_like" fb:like:layout="button_count"></a><a class="addthis_button_tweet"></a><a class="addthis_button_google_plusone" g:plusone:size="medium"></a><a class="addthis_counter addthis_pill_style"></a></div><p>One of the coolest, most vibrant and funnest events on the conference calendar is <a href="http://www.sxsw.com">SxSW</a> (South by South West), which happens in Austin in March, every year. </p>
<blockquote><p>The South by Southwest (SXSW) Conferences &#038; Festivals offer the unique convergence of original music, independent films, and emerging technologies. Fostering creative and professional growth alike, SXSW is the premier destination for discovery. Year after year, the event is a launching pad for new creative content. <strong>Conference panel discussions present a forum for learning, business activity thrives at the Trade Shows and global networking opportunities abound</strong>.  Intellectual and creative intermingling among industry leaders continues to spark new ideas and carve the path for the future of each ever-evolving field, long after the events&#8217; conclusion.</p></blockquote>
<p>I&#8217;ve <strong>always</strong> wanted to go &#8230; but who wants to go to an event like this alone? So I am hoping that I can get about <strong>30 South Africans together</strong>, and make a serious trip out of it. With the traction of Geekretreat, Silicon Cape and the general growing mood of online innovation in South Africa <strong>this is the time</strong> to do go. </p>
<p>We also have another excellent opportunity to showcase our South African talent and support: one of our own, Toby Shapshak <a href="http://www.twitter.com/shapshak">@shapshak</a>, has been <a href="http://www.sxsw.com/node/3594">offcially chosen as one of the SxSW speakers</a>!!! So we can cheer him on as he and his panel talk about &#8220;<a href="http://panelpicker.sxsw.com/ideas/view/2950">Battery Life: The final (mobile) Frontier</a>&#8220;. </p>
<p>I have organised 15 rooms at a hotel <strong>around the corner</strong> from the Austin Convention Centre, at a relative bargain and am getting a group discount from Delta for a flight from Joburg &#8211; Atlanta -Austin, return. The SxSW tickets start at $395, if you buy early enough. <strong> All in all, the trip will cost between R23,000 and  R25,000</strong>, including top flights, top accommodation and conference ticket. I am going to be looking for sponsorship to help us cover some of the cost, but if you decide to participate you should expect to pay the full cost, just to be safe. Better still, get your boss to pay for you to go.  </p>
<p>I also certainly want to include some people on the trip on a full sponsorship. If anyone can help with that, please let me know. </p>
<p>If you are thinking of going, or simply want to learn more about the event, please read what some other sites/people have to say about it: </p>
<li><a href="http://www.sxsw.com">Official SxSW website</a></li>
<li><strong>Mike Stopforth</strong>: <a href="http://www.mikestopforth.com/2009/03/14/sxsw-day-one-first-impressions/">SxSW Day One Impressions</a> and <a href="http://www.mikestopforth.com/2009/03/22/sxsw-interactive-2009-reflections/">SxSW Reflections</a></li>
<li><a href="http://www.zoopy.com/video/pge/sxsw-championing-social-media-to-the-man-panel-snippet?browse=3nzv">Some videos</a></li>
<p> If you want to come join the rest of us on this trip, please <a href="http://sxswsa.pbworks.com/">sign up here</a>, email me on eved AT ideabank.co.za or just post a comment below and I&#8217;ll get in touch with you. </p>
<p><strong>Others who have expressed interest in coming are: </strong><br />
Gareth Knight<br />
Paul Jacobson<br />
Justin Spratt<br />
Andy Hadfield<br />
Mike Stopforth<br />
Heather Ford (Will be joining us from US)<br />
Guy Taylor<br />
Richard Frank<br />
Rob Stokes<br />
Brett Haggard<br />
Ismail Dhorat<br />
Craig Rodney<br />
Colin Daniels<br />
Jack Kruger<br />
Justin Hartman<br />
Matthew Buckland<br />
Jarred Cinman<br />
Rob Gilmour<br />
Elan Lohmann</p>
<p>For a full list <a href="http://sxswsa.pbworks.com/Participants">see here</a>.</p>
<p>The dates of the trip are March 10 &#8211; March 17 2010. </p>
<div class="addthis_toolbox addthis_default_style addthis_32x32_style" addthis:url='http://ofrelevance.com/2009/10/20/watch-out-sxsw-here-comes-south-africa/' addthis:title='Watch out SxSW &#8230;Here comes South Africa!!!!! ' ><a class="addthis_button_preferred_1"></a><a class="addthis_button_preferred_2"></a><a class="addthis_button_preferred_3"></a><a class="addthis_button_preferred_4"></a><a class="addthis_button_compact"></a></div>]]></content:encoded>
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		<title>A new project: Myzone.co.za</title>
		<link>http://ofrelevance.com/2009/04/17/a-new-project-myzonecoza/</link>
		<comments>http://ofrelevance.com/2009/04/17/a-new-project-myzonecoza/#comments</comments>
		<pubDate>Fri, 17 Apr 2009 00:00:32 +0000</pubDate>
		<dc:creator>Eve Dmochowska</dc:creator>
				<category><![CDATA[Just for fun]]></category>
		<category><![CDATA[Startups]]></category>
		<category><![CDATA[MyZone]]></category>

		<guid isPermaLink="false">http://ofrelevance.com/?p=218</guid>
		<description><![CDATA[I&#8217;ve got a new project! It&#8217;s a &#8220;Who&#8217;s who in SA&#8221; portal, and I&#8217;ll give you more info shortly. First I thought I&#8217;d share how the project came about. It&#8217;s rather unconventional. Some of you may have heard that I recently came second in the global MIT startup pitch. So not only do I have [...]]]></description>
			<content:encoded><![CDATA[<div class="addthis_toolbox addthis_default_style " addthis:url='http://ofrelevance.com/2009/04/17/a-new-project-myzonecoza/' addthis:title='A new project: Myzone.co.za '  ><a class="addthis_button_facebook_like" fb:like:layout="button_count"></a><a class="addthis_button_tweet"></a><a class="addthis_button_google_plusone" g:plusone:size="medium"></a><a class="addthis_counter addthis_pill_style"></a></div><p>I&#8217;ve got a new project! It&#8217;s a &#8220;<strong>Who&#8217;s who in SA</strong>&#8221; portal, and I&#8217;ll give you more info shortly. First I thought I&#8217;d share how the project came about. It&#8217;s rather unconventional. </p>
<p>Some of you may have heard that I recently came second in the global MIT startup pitch.  So not only do I have a pretty cool idea for an online startup, but I also have proof that I am not the only one who thinks so. Now I need to get it off the ground asap, and launch. <strong>It&#8217;s.A.Big.Project</strong>. Even though I was offered access to funding at the MIT event, I opted to take it to launch phase out of my own pocket. In order to raise some more money, I wanted to sell a domain I had had for eons: <a href="http://www.myzone.co.za">myzone.co.za</a>. </p>
<p>Personally, I think it&#8217;s an awesome domain even if its history is slightly tainted (it was a startup in its previous life, and shut down from one day to the next, with salaries unpaid etc. Although the investors bailed, I managed to keep the domain). Anyway, since I think its an awesome domain, I thought it was worth some money. Apparently, I was wrong.  I contacted two major players in the online space who could really work with the domain (you figure them out), but their offer wasn&#8217;t really exciting at all. </p>
<p>So I decided to leave it, and carry on focussing on the startup. But then, in a moment of some madness, I figured that the domain would be perfect as a &#8220;consolidating&#8221; site for SAfricans&#8217; online presences. So I set it up quickly, and managed to build a revenue model in as well. So there you have it. </p>
<p>At first glance, <a href="http://www.myzone.co.za">MyZone.co.za</a> looks like another social network, but I assure you it is not. Although it has the functions of a social network (you can befriend people, etc) it&#8217;s real value lies in the fact that it <strong>isn&#8217;t</strong> a social network at its core. What it <strong>is</strong> is a place for you to create a profile, and add links to all your other online spaces (facebook, twitter, linkedin,etc. More will be added as they are suggested). This, I know, is hardly original. What makes it unique though is exactly what makes Zoopy.com unique: <strong>it is targeted at the South African audience</strong>.</p>
<p>So in theory, if I market it properly, in time it should become the primary place to have yourself &#8220;checked out&#8221; by other South Africans: the ones most likely to hire you.  You meet someone at a conference and want to learn more about them? Look them up on MyZone, where the info will be presented in a local context. And since users can post their skills, if you are looking for an Architect in your city, you could in theory (eventually) search for one on <a href="http://www.myzone.co.za">MyZone.co.za</a>, see his links to his other online spaces and read the recommendations others have given him. </p>
<p>In other words, it&#8217;s a marketing site for <strong>You</strong>. I was toying with the tagline of &#8220;<strong>The best business card you will ever have</strong>&#8220;.</p>
<p>Btw, if you are asking what the point of this is since you already have your own website, you are missing the point that most people will never have a website of their own, but that they still deserve to have a professional online presence. </p>
<p>Someone asked me today why they need to be on MyZone if they are already on three other social networks. My answer: &#8220;You need to be on MyZone <strong>BECAUSE</strong> you are on three other social networks.&#8221; You need to give others the opportunity to explore all your online spaces, if they  are interested.  </p>
<p>So, I present you with <a href="http://www.myzone.co.za">MyZone.co.za</a>. Please join. Spread the word and all that good stuff. See you there! </p>
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		<title>Who&#8217;ll get your passwords when you die?</title>
		<link>http://ofrelevance.com/2009/03/11/wholl-get-your-passwords-when-you-die/</link>
		<comments>http://ofrelevance.com/2009/03/11/wholl-get-your-passwords-when-you-die/#comments</comments>
		<pubDate>Wed, 11 Mar 2009 09:15:16 +0000</pubDate>
		<dc:creator>Eve Dmochowska</dc:creator>
				<category><![CDATA[Just for fun]]></category>
		<category><![CDATA[My Life]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://ofrelevance.com/?p=201</guid>
		<description><![CDATA[I have a lot of online accounts to 3rd party services. Some of them are irrelevant to me, and some not. Many of them have content that I have created, and that cannot be found anywhere else (such as this blog). When I die, and especially if my death is going to be unexpected, my [...]]]></description>
			<content:encoded><![CDATA[<div class="addthis_toolbox addthis_default_style " addthis:url='http://ofrelevance.com/2009/03/11/wholl-get-your-passwords-when-you-die/' addthis:title='Who&#8217;ll get your passwords when you die? '  ><a class="addthis_button_facebook_like" fb:like:layout="button_count"></a><a class="addthis_button_tweet"></a><a class="addthis_button_google_plusone" g:plusone:size="medium"></a><a class="addthis_counter addthis_pill_style"></a></div><p>I have a lot of online accounts to 3rd party services. Some of them are irrelevant to me, and some not. Many of them have content that I have created, and that cannot be found anywhere else (such as this blog). When I die, and especially if my death is going to be unexpected, my family will have a hard time to access these services, should they wish to do so. That&#8217;s because I am not in the habit of writing down my passwords etc. They are simply stored  in my head.</p>
<p>So I was intrigued to come across <a href="http://www.legacylocker.com">Legacy Locker</a>. It&#8217;s an ingenious service. For a fee, my family will be given the logins and passwords to services, as stipulated by me. They will also receive a &#8220;last email&#8221;. There is a strict procedure for determining that I am really dead, so there is little chance of security breach. </p>
<p>The fee is quite hefty though, at $300 (or $30 annually, if you don&#8217;t think you have that long :-) )</p>
<p>In theory, I guess if my family had access to my principal email account, they could get access to all my other services, by simply requesting a new password, and receiving it via that email. But we have to remember that not everybody is as online savvy as you and me, and sometimes it is nice to have it delivered in black and white. Of course, I could also just type it all up and attach it to my will, for free. (I do after all, have to inform the Executor of the existence of my info with Legacy Locker). But I still believe that there will be people who are eager to signup for this service, and there will be scores of people who will be  grateful  for that foresight. </p>
<p>The price point is also interesting. In theory, since the service does not really store any serious files itself, the infrastructure cost is minimal. Yet the price is not. The founder could easily have priced this at $10 or $15 and probably still make a hefty profit. On the other hand, since this goes hand in hand with estate planning, one wants to know that the company is serious, and will stick it out for the long run (or at least longer than you). I wonder if we are slowly going to move away from the &#8220;Should it be free?&#8221; question to the very opposite side of &#8220;Should we charge a premium because it will enhance the perception of value ?&#8221;. Or if, in true web 2.0 style, there will be a plethora of copycats who are going to compete on price, and bring the price down to an almost free product? </p>
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